Driving the National Mission for Family Wellbeing
Family Wellbeing Sdn Bhd, established on 9 June 2017, was founded to manage key national initiatives for the LPPKN. Our mission is to produce professional and highly skilled women by delivering quality services that enhance the wellbeing of women and families in Malaysia.
CORPORATE MANDATE & VISION
Our Core Business Ecosystem
Strategic Holding Company: Family Wellbeing Sdn Bhd is the corporate vehicle mandated by LPPKN to execute national family development initiatives. We provide centralised management for key services, including the MamaCare system and the LPPKN Fertility Clinic.
Quality Assurance & Empowerment: We ensure the delivery of high-quality services by focusing on DKM4 certification and skills compliance. This structured approach empowers women, creating a professional workforce and ensuring affordable, excellent service for families.
Connecting National Goals to Family Wellbeing
Commitment to Integrity
Family Wellbeing Sdn Bhd is mandated to execute LPPKN’s key social and economic initiatives. We ensure quality, structured, and affordable services that empower women and support the Malaysian family unit.
Strategic Governance and Forward Vision
Family Wellbeing Sdn Bhd projects strong growth and stability, built upon its foundational LPPKN mandate and strict corporate control standards.
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Women Empowerment Focus
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Skills Standard Compliance
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Growth in Social Impact
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National Coverage Target
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Family Wellbeing Enhancement
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Income Generation Target
Meet our passionate team
YBHG. Datuk Dr. Maziah Binti Che Yusoff
Chairman
Representative of the Ministry of Women, Family and Community Development (KPWKM)
YBRS. Encik Mohd Hanafee Bin A Rahman
Board Member
Representative of the National Population & Family Development Board (LPPKN)
YBHG. Datuk Azman Bin Mohd Yusof
Board Member
Independent Non-Executive Director (Public Representative)
YBRS. Encik Mohd Daud bin Mohd Arif
Board Member
Representative of the Ministry of Women, Family and Community Development (KPWKM)
YBRS. Puan Noorazlina Binti Mohd Nasir
Board Member
Representative of the Ministry of Finance Malaysia (MOF)
Our Team
Dedicated Professionals Helping Families Thrive
Our team brings together trained, compassionate, and certified experts who are committed to supporting women, parents, and families with reliable care. Each member is driven by the same mission: to provide guidance, comfort, and trustworthy services that strengthen wellbeing at every stage of family life. This shared purpose shapes everything we do and every family we serve.
Mohd Firdaus Bin Shuhaimi
Chief Executive Officer
Ali Safwan Bin Jamaludin
Director of Strategic Planning & Business Development
Danial Alif Bin Abd Muttalib
Special Officer cum Social Media Assistant
Nurul Hanim Najwa Khairol Azmer
Personal Assistant to CEO
Nur Amira Farhana
Head of Mamacare Services & Quality Development
Nur Aleesya Binti Sujari
Head of Strategic Projects & Innovation
Saiful Azzm Bin Mohd Sukri
Head of Digital Engagement & Brand Communication
Siti Nor Atikah Binti Soh@Yusoff
Head of Training & Capacity Development
Dr. Adilah Binti Ahmat
Specialist Doctor
Ahmad Iqbal Lutfi Bin Ahmad Azani
FInance & Accounting Executive
Yunikartika Binti Supardi
Human Resources & Admin Executive
Azri Bin Zainuddin
Operation Support & Logistic Associates
Fatinah Kaseh Binti Saimin
DKM Teacher
Bayana BInti Yet
DKM Teacher
Zainab Binti Ahmad
DKM Teacher
Rosmala Dewi Binti Yahayaa
DKM Teacher
